Seminar or Conference Presentation
- The benefits of Social Media
Platforms in the 21st Century.
Fifty years ago people seldom used
the telephone, wrote letters on
paper, and saw television as a
luxury. Fifty years ago most human
beings spoke to less than two
hundred people in their lifetimes.
Today communication is quick, cheap,
versatile and had worldwide
capabilities. Children are
introduced to digital media in the
crib, and people everywhere can
broadcast themselves to millions
using a smart phone.
Is this a good thing?
Are communities suffering or getting
better? Are we choosing machines
over people? Are we losing the
ability to talk and build
relationships, or are we creating
capacities to touch lives and
strengthen relationships? Do social
media platforms cheapen the value of
human relationships, or elevate the
visibility of human need and amplify
the call for social justice?
In this one hour session, Mindie
Burgoyne dispels the fear that
social media platforms are making us
stupid and more self focused. She
makes a case for the huge impact
they've had on the world for the
good by giving the common individual
a platform for having his or her
voice instantly heard around the
During the session she will
highlight the Big five platforms -
Facebnook, LinkedIn, Twitter,
YouTube and blogging with live
demonstrations of each.
GROUP SOCIAL MEDIA TRAINING
Harnessing the Power of Social Media - an overview on how access the tremendous networking and marketing power behind social media platforms such as Facebook, LinkedIn, Twitter, YouTube and Blogging.
Beginning Blogging - Online Class - - Online Class - 4 weeks. Paricipants attend video session (1hour) and spend about 4 hours per week on assignments. At end of 4 weeks participants will have set up a blog on WordPress, edited images, published 2 posts, learned basics of SEO and how to drive traffic to the blog.
Blogging for Business - learning the blogging platform and how a blog (short for web log) can become the personal "face" of your company, keep in touch with customers, attract attention and buzz and be a tool for continually driving traffic to your website.
for Business Training Session I
- An overview of the Big 5 Platforms
- Facebook, LinkedIn, Twitter,
YouTube and Blogging, and a strategy
for using those platforms to
increase business revenues.
for Business Training Session II
- Focus on Facebook and LinkedIn
with particular focus on Facebook
Pages and LinkeIn Pages, and how to
use these platforms to grow a
for Business Training Session III
- Focus on Twitter, Blogging and You
Tube, how the platforms work and how
to integrate them into a marketing /
pr plan for business.
for Retail - Maximizing the
power of social media to promote,
and grow a retail business - special
focus on Facebook and Youtube.
Bootcamp - All day session
with modules on Facebook, LinkedIn,
YouTube, Twitter, and blogging.
People that attend this bootcamp
leave with a solid understanding of
how to implement a social media
Media Customized Training -
Training has been crafted for Human
Resource Groups, Military, Tourism,
Retail, and Real Estate. Ask
for a customized training for you
Media - Private Consultation
- one on one.
Burgoyne negotiates the fees for
speaking, presenting or putting on
seminars with the host of the event.
Typical fee for one 3 hour session
is $500 plus travel expenses.
Training for Maryland non-profit
business associations with a
specific mission to help business
grow (e.g. Chambers, Economic
Development offices) can be offered
at no charge. Ask about this.
What does the Host need to provide?
- The venue
- White board
- Projector for
- Travel Accommodations if drive is
in excess of 2 hours.
also is communication point for
registration and payment.
Attendees book directly through the
Please contact Mindie if you are
interested in hosting a seminar or
for further information.