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Mindie Burgoyne - writer, author, business development rep
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IRELAND TOUR 2013

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Christmas Letter 2006

 

Social Media Training
Using Social Media Platforms to grow your small business.

 

Session I - Leveraging Social Media Networks to Grow Your Business or Brand 
An overview of the Big 5 Platforms - Facebook, LinkedIn, Twitter, YouTube and Blogging, and a strategy for using those platforms to increase business revenues.

TIME - 2 to 3 Hours

This session is the first in a series of three seminars that give a comprehensive look at all five of the major social media platforms - Facebook, LinkedIn, Twitter, YouTube and blogging as tools for growing a small business. 

Session includes a broad overview of how the five platforms work, what strengths they have and how they differ from each other.  Also inlcudes how to focus on the power of the platforms and developing a strategy for how to use them for maximum results. 

This is NOT a "how-to" session on the technical mechanics of each platform.  This training is focused on strategy for using the platforms to increase connections that can be leveraged and generate revenues.

"I attended both Session 1 & Session 2 with the intention of learning the basics of using Social Media to market a business. I could not be more pleased with the results. Mindie is a wealth of knowledge on the topic of Viral Networking as well as a highly engaging speaker. She got my attention within the first minute of her presentation and kept it for the entirety of both sessions."   ~Cheryl McPherson - CloseCall America

 

WORKSHOP OUTLINE

I. What is Social Media?

II. Basics of the Big 5

  • LinkedIn Basics
  • FaceBook Basics
  • Twitter Basics
  • Blogging Basics
  • YouTube Basics

III. Networking vs. Marketing

IV. Strategies for Maximizing Results - What Works?

V. Biggest Mistakes People Make using Social Media

VI. Building Your Network - Identifying and Targeting Members

VII. Developing Synergy between Social Media Platforms

VIII. Practices that draw revenues. Leveraging the Network for Results and getting a return on the time investment.

IX.  Success Stories

X. Time Management Tips for Social Media

See Workshop Outlines for Session II and Session III.

Return to Social Media for Business Overview

One-on-One  - Private Consultation

Customized Training Session

See where Mindie is presenting Social Media Seminars.

 

Harnessing the Power of Social Media - an overview on how access the tremendous networking and marketing power behind social media platforms such as Facebook, LinkedIn, Twitter, YouTube and Blogging.

Beginning Blogging - Online Class - - Online Class - 4 weeks. Paricipants attend video session (1hour) and spend about 4 hours per week on assignments. At end of 4 weeks participants will have set up a blog on WordPress, edited images, published 2 posts, learned basics of SEO and how to drive traffic to the blog.

Blogging for Business - learning the blogging platform and how a blog (short for web log) can become the personal "face" of your company, keep in touch with customers, attract attention and buzz and be a tool for continually driving traffic to your website.

Social Media for Business Training Session I - An overview of the Big 5 Platforms - Facebook, LinkedIn, Twitter, YouTube and Blogging, and a strategy for using those platforms to increase business revenues.

Social Media for Business Training Session II - Focus on Facebook and LinkedIn with particular focus on Facebook Pages and LinkeIn Pages, and how to use these platforms to grow a business.

Social Media for Business Training Session III - Focus on Twitter, Blogging and You Tube, how the platforms work and how to integrate them into a marketing / pr plan for business.

Social Media for Retail - Maximizing the power of social media to promote, and grow a retail business - special focus on Facebook and Youtube.

Social Media Bootcamp -  All day session with modules on Facebook, LinkedIn, YouTube, Twitter, and blogging.  People that attend this bootcamp leave with a solid understanding of how to implement a social media strategy.

Social Media Customized Training - Training has been crafted for Human Resource Groups, Military, Tourism, Retail, and Real Estate.  Ask for a customized training for you group.

Social Media  - Private Consultation - one on one.

FEES:  Mindie Burgoyne negotiates the fees for speaking, presenting or putting on seminars with the host of the event.  Typical fee for one 3 hour session is $500 plus travel expenses.  Training for Maryland non-profit business associations with a specific mission to help business grow (e.g. Chambers, Economic Development offices) can be offered at no charge.  Ask about this.

What does the Host need to provide?
- The venue
- Live Internet connection
- White board with markers
- Projector for PowerPoint presentation
- Travel Accommodations if drive is in excess of 2 hours. 

Host also is communication point for registration and payment.  Attendees book directly through the host.

Please contact Mindie if you are interested in hosting a seminar or for further information.

 
 
 
 
SPEAKING PLATFORM
 
SOCIAL MEDIA FOR THE 21ST CENTURY (NEW) 

BLOGGING FOR BUSINESS (NEW)

BEGINNER BLOGGING - ONLINE CLASS

HARNESSING THE POWER OF SOCIAL MEDIA
SOCIAL MEDIA FOR BUSINESS I
SOCIAL MEDIA FOR BUSINESS II

SOCIAL MEDIA FOR BUSINESS III

SOCIAL MEDIA FOR RETAIL

SOCIAL MEDIA BOOTCAMP

PRIVATE CONSULT

CUSTOM TRAINING

UPCOMING TRAINING EVENTS

TRAVEL LECTURES

TOURS

Thin Places Facebook Fan page - Become a FAN
Viral Networking Fan Site

 

 

 
 
 
 
 

Copyright 2006 -2013 by Mindie Burgoyne  All Rights Reserved. 
No material may be reprinted or used without written permission.