Writing the Vision - Mindie Burgoyne, a Maryland Writer


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Mindie Burgoyne - writer, author, business development rep
WHERE'S MINDIE?

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IRELAND TOUR 2013

BEGINNER BLOGGING - ONLINE CLASS

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SOCIAL MEDIA TRAINING


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Book Review: 1000 Places to See Before You Die

10 Tips for Travel to Ireland

MINDIE'S BLOGS
Travel Hag

Who Cares What I Think?
Thin Places
Mystical Tour of Ireland

HAUNTED TALES
Big Lizz
Annie Belle Carter
Wish Sheppard
Kitty Knight House
Hanging Tree
Patty Cannon
St Paul's Cemetery
Whitemarsh Cemetery

ARTICLES LISTING
Thin Places, Ireland, Travel, Business, and more ...

MINDIE RECOMMENDS
Books, websites, blogs
 

CHRISTMAS LETTERS
Christmas Letter 2010
Christmas Letter 2009
Christmas Letter 2008
Christmas Letter 2007

Christmas Letter 2006

 

Social Media Training
Using Social Media Platforms to grow your small business.

 

Session II - Using FaceBook and LinkedIn
Focus on Facebook and LinkedIn with particular focus on Facebook Pages and LinkeIn Pages, and how to use these platforms to grow a business.

TIME - 2 to 3 Hours

Viral Networking Session II is a STRATEGY session for using Facebook and LinkedIn. While the role of social media in growing your business is briefly recapped, the main thrust of this session is an in-depth presentation on how to leverage the Facebook and LinkedIn social networks you've created to bring about result.

This is a good session for those that have signed on to LinkedIn and created a Facebook page, but don't know what to do next. Facebook PAGES,  GROUPS and PAID ADS are covered as well as GROUPS and ANSWERS in LinkedIn.

"Mindie's session at the Bay to Ocean Writer's Conference opened up a new world for many of the people in attendance. I have some knowledge of the subject matter, and the session provided many pointers and helpful hints that I did not want the session to end. There were many questions from the audience because they wanted to know more and more and more. It was an excellent session."
~Rick Barton - Caroline County Administrator / Writer (Ranger Rick)

See where Mindie is presenting Social Media Seminars.

WORKSHOP OUTLINE

I. REVIEW - Social Media Basices

II. REVIEW - Networking vs. Marketing

III.  FaceBook vs. LinkedIn - Similarities and Differences

IV. LinkedIn Basics

  • 15 Ways to Use Linked
  • Your Headline
  • How to use Update Field
  • Using LinkedIn Applications
  • Building, using and understanding the LinkedIn Network
  • LinkedIn as a Recruiting Tool / Hiring Tool
  • Using LlinkedIn Groups
  • Using LinkedIn Answers
  • Using LinkedIn Pages   NEW!
  • Finding New Connections
  • Targeting a Demographic.

V. FaceBook

  • FACEBOOK LAYOUT - What's What? - Profiles vs. Pages
  • FRIENDS - Who should you "Friend", When to "Ignore." How to 'Hide" and "De-Friend".  FRIEND FAQs.
  • STATUS BOX - What to write?  How often?
  • GROUPS - What are they?  How to Manage.  Creating and Managing Groups
  • EVENTS - Creating and Managing, Keeping Momentum Going, Coordinating Events with Groups and Pages
  • NOTES - taking advantage of Facebook's mini web pages
  • CHECK-IN  - using for promotions and PR  NEW!
  • APPLICATIONS - Networked Blogs,
  • FaceBook Practices - What Practices ARE and ARE NOT helpful to growing a business or a brand.
  • PAGES - Creating Pages, leveraging the power of Pages. Pages vs. Groups,
  • Using the Paid Ads feature on Facebook
  • Building Relationships in Facebook
  • Refining Your Network
  • Leveraging Your Network
  • Top 5 biggest mistakes people make using Facebook

VI.  Time Management Tips for Social Media

HANDOUTS - List of links for tutorial sites, and hints for using social media effectively.

See Workshop Outlines for Session I and Session III.
One-on-One  - Private Consultation
Customized Training Session

 

Harnessing the Power of Social Media - an overview on how access the tremendous networking and marketing power behind social media platforms such as Facebook, LinkedIn, Twitter, YouTube and Blogging.

Beginning Blogging - Online Class - - Online Class - 4 weeks. Paricipants attend video session (1hour) and spend about 4 hours per week on assignments. At end of 4 weeks participants will have set up a blog on WordPress, edited images, published 2 posts, learned basics of SEO and how to drive traffic to the blog.

Blogging for Business - learning the blogging platform and how a blog (short for web log) can become the personal "face" of your company, keep in touch with customers, attract attention and buzz and be a tool for continually driving traffic to your website.

Social Media for Business Training Session I - An overview of the Big 5 Platforms - Facebook, LinkedIn, Twitter, YouTube and Blogging, and a strategy for using those platforms to increase business revenues.

Social Media for Business Training Session II - Focus on Facebook and LinkedIn with particular focus on Facebook Pages and LinkeIn Pages, and how to use these platforms to grow a business.

Social Media for Business Training Session III - Focus on Twitter, Blogging and You Tube, how the platforms work and how to integrate them into a marketing / pr plan for business.

Social Media for Retail - Maximizing the power of social media to promote, and grow a retail business - special focus on Facebook and Youtube.

Social Media Bootcamp -  All day session with modules on Facebook, LinkedIn, YouTube, Twitter, and blogging.  People that attend this bootcamp leave with a solid understanding of how to implement a social media strategy.

Social Media Customized Training - Training has been crafted for Human Resource Groups, Military, Tourism, Retail, and Real Estate.  Ask for a customized training for you group.

Social Media  - Private Consultation - one on one.

FEES:  Mindie Burgoyne negotiates the fees for speaking, presenting or putting on seminars with the host of the event.  Typical fee for one 3 hour session is $500 plus travel expenses.  Training for Maryland non-profit business associations with a specific mission to help business grow (e.g. Chambers, Economic Development offices) can be offered at no charge.  Ask about this.

What does the Host need to provide?
- The venue
- Live Internet connection
- White board with markers
- Projector for PowerPoint presentation
- Travel Accommodations if drive is in excess of 2 hours. 

Host also is communication point for registration and payment.  Attendees book directly through the host.

Please contact Mindie if you are interested in hosting a seminar or for further information.

 
 
 
SPEAKING PLATFORM
 
SOCIAL MEDIA FOR THE 21ST CENTURY (NEW) 

BLOGGING FOR BUSINESS (NEW)

BEGINNER BLOGGING - ONLINE CLASS

HARNESSING THE POWER OF SOCIAL MEDIA
SOCIAL MEDIA FOR BUSINESS I
SOCIAL MEDIA FOR BUSINESS II

SOCIAL MEDIA FOR BUSINESS III

SOCIAL MEDIA FOR RETAIL

SOCIAL MEDIA BOOTCAMP

PRIVATE CONSULT

CUSTOM TRAINING

UPCOMING TRAINING EVENTS

TRAVEL LECTURES

TOURS

Thin Places Facebook Fan page - Become a FAN
Viral Networking Fan Site

 

 

 
 
 
 
 

Copyright 2006 -2013 by Mindie Burgoyne  All Rights Reserved. 
No material may be reprinted or used without written permission.